About


A brand-new storytelling brand to the market, Minoia aims to tell stories through time through the creation of hand-crafted watches.

We believe everybody deserves a little piece of luxury in their lives, which is why our products are reasonably priced but uncompromising in terms of quality.

Each watch is inspired by a great story bringing the nostalgia and inspiration to life.

Sustainability is also very much on our mind, and therefore, for every single watch bought, two trees will also be planted.